Born as the third generation of a fruit and vegetable store, we have been focusing on “Peach”, which has great beauty and healthy effects and exploring opportunities to commercialize ideas featuring Peach.

Through experiences to stay in Singapore and Indonesia, we realized Japanese cosmetics gain high popularity.  Linked our ideas and above experiences together, we have gained new ideas to plan and develop Japanese skincare products featuring Peach.

In staying and visiting south eastern countries, we touched warm humanity of Muslim people and sublime doctrine of Islam. As such, we wished to produce Japanese skincare products that Muslim women can use safely and finally completed “Momohime (Peach Princess)” skincare series.

Our mission is to deliver our products to Muslim women living or visiting Japan as well as all Muslim women in the world.

Opened a store back in 1930 in Kitasenjyu, which was the first post town on Nikko Kaido Road and have flourished since 1600s.

The store has been selling home-made pickles using salted rice bran over 80 years and very popular due to the deep flavor. The traditional pickles using salted rice bran are Japanese fermented food and full of vegetable lactobacillus.

The store has been featured by TV and newspapers several times.